Video Creation for Web

What’s New and Why Video?

For web content that is fast, clear and informative, you cannot go wrong with video. Use it on your web page or YouTube channel, share it on social media and embed it in blog posts. Video creation for the web presents a world of possibilities, combining visual content with spoken textual information, and the result is a neat package that both engages and educates the viewer.

No more endless white pages filled with text. All the information is there on one screen, professionally narrated in a clear, well-recorded voice and backed up simultaneously by beautiful video footage or motion graphics. A video addresses the viewer in a specialized way and creates excitement about the information absorbed while watching. Imagine that – two minutes of video can make a viewer fall in love in your product! No other form of advertising can do this as effectively.

Endless Uses

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Corporate education or training materials are most easily shared via a YouTube channel. It saves the costs of producing CDs and hefty educational packages – just give them a link and the rest will do itself. It also ends the need to scroll down a long, endless page. Everything is in one place, and only the time tracker is doing the moving. Your video is easily rewindable and entirely enjoyable.

What to Use for Video Content

Almost anything is possible, depending on your goals and needs. Stock imagery is easiest and most often used for training. Video and stills can be combined to introduce and delineate your business or corporate values. To explain an idea or a series of concepts, stock footage makes for a concise, simple and understandable reel, that is easy to produce. If you want a more accurate representation of your business, product or service, you will
want actual footage of your store, facilities and products, combined with interviews with employees or team leaders. These videos look more organic and genuine – and usually enjoy more success with the viewers. We can also include custom-made motion graphics, special effects and more.

These days, you don’t need a Hollywood-sized budget to produce a two-minute video; we will tailor the budget to suit your needs. Keep it simple – keep it affordable. You will still end up with an extremely successful and elegant video. Call YouTubePromo today. We will assess your needs and get your web video creation started!